|Reciprocal links are
one of the most common and most effective forms of website
promotion. When sites trade links, they both benefit by
sharing some traffic directly and getting noticed more
favourably by the search engines. |
help you improve search engine ranking and generate more
traffic to your web site. The quality and quantity of
reciprocal links with other web sites allows you to increase
your link popularity. Increasing your link popularity will
drive more traffic to your web site as more visitors will
click through to your web site and better search engine
ranking will result bringing more targeted traffic. With the
increasing competition, getting a good ranking in the search
engines is important. If you really want a high rank position
with the search engines and more traffic to your web site, you
need to work out a focused linking strategy to establish
reciprocal links with other web sites. I know that exchanging
links is not simple and take time, but is the best time
investment you will ever do.
The basic concept is
simple - you link my site, I'll link yours and we'll both get
an increase in traffic. I have exchanged many links in my
Here are 10 tips from my experience
1) Find the right site to do a reciprocal link
exchange with. Define the kinds of sites with which you want
to trade links. These sites are normally in your website's
category of interest, or sites that you feel your visitors
might find interesting.
2) If you are at the beginning
of promoting your site and want to see results soon, exchange
links with popular and quality web sites. This doesnít mean
that popular web sites will accept that, but you have to try.
Donít hesitate. Lots of popular web sites that are in another
category of interest, maybe accept exchange link with you.
Itís your decision Ö
3) When you contact the webmaster
of the other site, you should be kind. Tell him that you run a
site that has a similar topic and describe your site a bit.
Say that you like his site and have included a link to it in
your site (give him the address of the page where the link
is), then ask him to return the favour by linking to your
site. If you never get a reply or your proposal gets rejected,
just forget it and find another site.
4) Never be
disappointed! There are a lot of webmasters who will exchange
links with you.
5) Be patient! With hundreds of
thousands of sites out there, it takes time and efforts to
find and choose web sites for reciprocal links. Keep working.
6) If another webmaster asks you to exchange link,
give him an answer. If you deny, explain why. If you like the
content of that web site then add the link. Every link is
7) Exchange as many links as you can. Donít be
afraid to swap links with competitor websites. This is not
going to hurt your business. World wide web is a huge area.
Internet has space for everyone.
8) Don't remove your
link without contacting the webmaster of the other site first.
Some webmasters agree to exchange reciprocal links, add your
link on their site and after a few days/weeks they remove it
without noticing you. You should check the site of your
partner every now to see if he's keeping his part of the deal.
If he is not, contact the guy and kindly ask him to explain
why your link has disappeared. If you don't get a satisfactory
explanation, remove the link to his site from your site and
find another partner.
9) Prefer text links rather than
graphics as this would be more search engine friendly. If you
want to make your site more impressive and satisfy your
partner, add a graphic link too, but donít overdo it.
10) Your reciprocal link request is more likely to be
taken seriously if you have your own domain! Some webmasters
may not even wish to trade reciprocal links with websites with
URLs based on other providers' domains, fearing the sites are
not high quality. If you are serious about your website,
consider getting your own domain. It costs some money, but the
cash spent is well worth it when you realize how much better
your website will be perceived in the eyes of your visitors.
Never forget Ö The traffic that reciprocal links
generate is FREE!!!
Computer Work At Home Careers
If you are willing to
work at home with your computer and follow a very simple and
straightforward plan of action, you too can take control of
your financial situation and say goodbye to the corporate
ladder. Work at home with your computer. Build your own home
business and increase your
|James Elliot is the webmaster
Computer Work At Home