Ask successful online
business owners, and theyíll quickly tell
you there are certain
things that are imperative in order to
reach your business
goals. Some of the common responses to
the question "How do you
thrive online?" are: dedication,
organization, perseverance, and
But whatís love got to do with it?
Everything! The number one factor stated in regard
online is "loving what you do." There are several
is important. The first deals with the very nature
Most Web startups work practically 24 hours a day.
moment is devoted to nurturing the new business. If
absolutely love what you do, youíll quickly burn out.
Frustration, aggravation, and fatigue will set in and
before you realize it - youíre on your way out.
Love of what you do also comes into play with regard
perseverance. Those who canít wait to begin work every day
more likely to persevere in down times than those who only
the work to get a paycheck.
Without a love for what you do, you are more likely
ship during rough times, reducing your chances for
Dedication is only present when certain emotions are
People will be dedicated when they have loyalty toward
or something. People will be dedicated when they are
greed and want to achieve a reward. And people will be
when they love someone or something.
Without some emotional backing, dedication is just
And unless you have dedication for your online
just going to be something else to do.
Everybody knows that experience is the best teacher.
how do you get experience? By living life online and
chances. But how likely are you to take chances and gain
street smarts you need if you donít love what you do? Not
Gaining that vital real-world experience you need to
only happens when you persevere and are dedicated to
business. That wonít happen unless you love what you
Do you see a cycle here? Every element you need for
has one central foundation... love. You must love what
in order to spend night and day building a prosperous
You must love what you do in order to survive the
and gain the experience you need.
If youíve been struggling with your online business,
you a piece of advice. Look at what youíre doing. Do
it? If you could choose anything in the world to do,
be it? If not, you might be wise to re-evaluate your
business. Making changes now could save you a lot of
in the future.
If you *do* love what you do, I encourage you to
All the attributes Iíve listed above will help you
if you stay focused and keep the fire alive.
Diane Hughes is an
accomplished Internet entrepreneur and
editor of the popular
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